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Group Culture |
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1, the company mission
To achieve customer satisfaction, create business platform, return to shareholders interests, and promote social development.
Mission explained: (1) "to achieve customer satisfaction" - by providing customers with quality products and services, and then to meet the various needs of customers, customer satisfaction; (2) "Creating business platform" - Promote staff integrity, quality and ability of the upgrade, staff and create a broad space for development to make contributions to the cause of the platform staff to help employees realize their own value; (3) "returns the interests of shareholders" - that all love and a lasting investment return on shareholders Jiazhuo Cheng; (4) "social development" - continue to provide the community with advanced, green, environmentally friendly industrial coatings and other chemical products, and promote social development. |



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Second, the company vision:
A first-class industrial products surface coating system solutions provider.
Third, business philosophy:
excellent product,perfect service
sincere&trustworthy,mutual benefit
people centered,sustainable development |
Elaborating: (1) "excellent product,perfect service" - to provide customers with excellent products quality, thoughtful service to provide perfect company for a consistent management guidelines. (2) "sincere&trustworthy,mutual benefit" - the company, whether with customers, suppliers and cooperation of stakeholders, will strictly practice the sincere, trustworthy, mutually beneficial, win-win guidelines. (3) The "
people centered,sustainable development " - any of the Company management and product development will comply with the principle of people-oriented, any business activities, decision-making for sustainable development should be beneficial to the company. |
Fourth, the core values of employees
Gratitude, loyalty, tolerance, progressive
Respect the customer, pragmatic, efficient and innovative
Value set: "Thanksgiving" - throw in Peach, quoted by Lee. Advocacy staff hold a thankful heart. "Loyalty" - loyalty to business advocacy staff, loyal to their own cause; promote honest and trustworthy employees, honor its commitment, not fraud. "Tolerance" - to colleagues, to the enterprise, the community when there is tolerance. Broad-minded, open-minded. "Endeavour" - a self-motivated, hard-working, countries strong, continuous learning, summarized progress. "Respect customers" - customers first, customers first. Customer satisfaction is the highest rating for all the work standards. "Pragmatic" - the work of a down. Focus on substance, not form. "Efficient" - rapid response, immediate action. Methodical, results-oriented. "Innovation" - innovation, there is only the future. Continues to introduce new, ongoing technology, products, technology, service innovation. | | |
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